top of page
CELEBRATE MAMA
CLIENT
POM AMSTERDAM
TYPE OF CLIENT
Dutch Fashion Brand for women
CATEGORY
Social Media, Outdoor campaign
BRIEF
POM Amsterdam is a colourful fashion brand for women.
Their tagline is "Dare to be colourful." Create an activation campaign around Mother's Day, to celebrate all kind of mothers.
WHAT WE DID
With POM, we've brightened up the streets of Amsterdam during Mother's Day with beautiful messages from our POM fans to their mothers and mother figures. I've created the designs for the posters and social content.
RESULT
A successful campaign on Instagram received over 6,000 likes and 300 messages. Additionally, 100 lucky winners had their sweet messages to their mothers featured on real colourful posters displayed on the streets of Amsterdam.
Illustration of an abstract flower, created for these Mother's Day poster designs.
LET'S TALK!
Get in touch at laurencemostart@gmail.com
bottom of page